Counterfeit protection built for fashion and apparel brands

Your designs get knocked off before the season even peaks. FakeShieldHQ hits back.

FakeShieldHQ protects fashion, apparel, and accessory brands from counterfeit listings on Amazon, Walmart, and TikTok Shop. We find the fakes copying your designs and photos, file every takedown, and keep watch for re-listings through the whole season.

Get a free counterfeit scan FakeShieldHQ counterfeit monitoring dashboard illustration

How does FakeShieldHQ work?

1. We find the fakes

Daily scans of Amazon, Walmart, and TikTok Shop match your catalog against live listings, including TikTok livestream sellers.

2. We file the takedowns

Every confirmed counterfeit is filed through the platform's official channel, with evidence formatted to its rules, and tracked to resolution.

3. We keep them down

Removed sellers go on a permanent watch list. Re-listings are caught in hours and re-filed with the full case history attached.

Why do fashion brands get hit so hard?

Fashion counterfeiting moves at trend speed. A design that pops on social gets copied within weeks, and the fakes ride your exact product photography and keywords while the trend is hot. By the time a legal letter cycles, the season is over. Enforcement has to run at the same speed as the copying.

Can you act on design copies, not just logo fakes?

Yes, within what each platform's rules support. Stolen photography and brand name misuse are the cleanest filings and work everywhere. Where designs have registered protection, we file on that too, and we tell you plainly which of your assets support which kind of complaint.

What about TikTok Shop and livestreams?

Fashion is the biggest knockoff category in livestream selling. We monitor TikTok Shop and livestream activity in your category, capture evidence in real time, and file through TikTok's IP channel alongside Amazon and Walmart.

How does FakeShieldHQ compare to a typical IP law firm?

FakeShieldHQTypical IP law firm
Daily monitoring of Amazon, Walmart, and TikTok ShopYesNo
Takedowns filed and tracked for youYesYes
TikTok livestream seller coverageYesNo
Permanent re-listing watchYesNo
Flat monthly subscriptionYesNo

Frequently asked questions

Which brands is FakeShieldHQ for?

Shopify Plus fashion, apparel, footwear, jewelry, and accessory brands with real marketplace exposure. If your products photograph well and trend on social, counterfeiters have already noticed you.

How fast can takedowns happen during a launch or drop?

We file within one business day of confirming a counterfeit. During launches we tighten the scan cycle on your hero products, because that is exactly when the fakes appear.

Do stolen lookbook photos count?

Yes. Copyright claims over stolen photography are among the most reliable filings on every platform, and most counterfeit listings steal your photos directly. It is often the fastest path to removal.

What happens after a takedown?

The seller goes on a permanent watch list. Fashion counterfeiters almost always re-list under new accounts, so daily scans watch for re-appearances and re-file immediately with the case history attached.

What does reporting look like?

A short weekly report by product line: fakes found, filings submitted, listings removed, and re-listings caught. Your team sees enforcement progress without touching a legal process.

From the blog

Why takedowns alone fail: the re-listing problem

For a professional counterfeit seller, a takedown is a Tuesday. The listing comes down, and the same product goes back up within days: new l...

How knockoffs poison your reviews and returns

Buyers do not blame sellers they never heard of. When a counterfeit arrives, breaks, or disappoints, the review lands on the listing the buy...

Who we protect

Fashion and Apparel

Fashion is the most counterfeited category in ecommerce. Designs that trend get copied within weeks, and the fakes ride your exact...

Beauty and Cosmetics

Counterfeit beauty products are a safety problem, not just a revenue problem. Fakes with unknown ingredients trigger bad reviews, ...

Supplements and Wellness

Supplement counterfeits copy your label and fill the capsules with whatever is cheap. Buyers who feel nothing, or feel worse, blam...

Consumer Electronics

Electronics knockoffs clone industrial design and packaging, then undercut on price with inferior components. The returns and safe...

See all verticals we cover, compare alternatives to FakeShieldHQ, or look up terms in the counterfeit enforcement glossary.